Dating apps are aplenty. But why is it that people are mostly familiar with only a few of them like Bumble or Tinder so much so that the word-of-mouth publicity that these apps get is inordinate. The credit should undoubtedly go to the app developer for creating an interface that has made these apps super-accessible and user friendly. There can be disputes regarding the usage of dating sites in the age of social media. However, the pandemic has changed this trend and reports suggest that people throughout the world are using dating apps more than the usual to find their match in times of distress, when it is impossible to meet people in person. Even though building an app is not a mammoth task to achieve for a skilled app developer, the challenge lies in incorporating functionalities that can beat the competition. Driving customer interest towards a dating app is the most crucial yet complex task that needs to be achieved to make the app relevant and popular. Building a dating app is tricky as it should have the feel and look of a social media app, only with relationship intentions. Mentioned below are few tips that can serve as a guide for building a dating app in Maryland.
Setting up a proper communication channel
Dating apps are all about finding the right kind of person to talk to and it is therefore it is important that the app has a proper communication channel that ensures uninterrupted messaging. To provide security, certain privacy settings that allow the user to select who he/she should talk to or even receive messages from, can be implemented so that people find it convenient to use the app. Every message should be encrypted, which in turn increases the security. Interesting features like GIFs etc can be added to enhance the aesthetic appeal as well.
Having a verification system in place
Since the chances of people getting coned is high on dating apps, the app developer should ensure that there is a proper verification system on the app that filters pranksters and those who approach others in an inappropriate manner. This can be done by implementing multiple-level verification systems. A user’s social media, photo, phone number, e-mail, and other personal details should be thoroughly checked during the registration process.
Establishing lost connections
The chances of losing a connection when there is a pool of people to select from is obvious. At times, one would also like to come back to a previous connection but would not be able to figure out how to do it. Maintaining a database of people with whom a user might have been messaging for a while and sending in push notifications based on the location or birthdays etc. can help people to reconnect.
Geolocation
Most of the people who use dating apps like to connect to people who belong to their location. Therefore, providing a feature that looks for connections based on the location of the user can help find them people to talk in their vicinity. This makes it convenient for the users to use the app. Push notifications can also be combined with the feature so that a user is informed about the availability of the person they would like to meet.
Behavioral compatibility
Nowadays, people like to make connections that are compatible beyond basics like personal interests. People like to analyse a person’s real digital footprint comprising information on social media, YouTube playlist, pages visited, search history etc. This requires a much more complicated algorithm in place but can attract more and more users to the app. Advanced level of compatibility test can also be conducted if the app developer can incorporate AR or AI technologies.
Developing dating apps in Maryland can be intimidating for the app developers considering the extent of security that should be implemented to avoid leaks and misuse of information. In addition to this the app should also have mandatory clauses to request permission before using personal data, precisely displaying why it is stored in the app and the location where it is stored.
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